Yazar "Güllüpunar, H." için listeleme
-
The effect of brand trust on consumers' buying behavior: A study on forum Trabzon shopping center consumers
Aslan, E.Ş.; Güllüpunar, H. (Peter Lang AG, 2016)Having become today's most strategic commercial products, brands have reached a better economic size than most countries. One of the most important reasons is trust in brands. For the man who built his social presence on ... -
The effect of the political leader's level of "Trust" on the "Credibility" perception of the political messages: Case of the Turkish general parliamentary election on November 1, 2015
Güllüpunar, H.; Aslan, E.Ş. (Peter Lang AG, 2016)Trust is an important factor in the individual's perception of the environment. Even if trust is interpreted as a sense growing voluntarily, it is actually formed as a result of perception management. In this regard, it ... -
Reputation management as a strategic practice of public relations in the frame of Turkey
Güllüpunar, H. (Peter Lang AG, 2018)[No abstract available]