Ara
Toplam kayıt 10, listelenen: 1-10
YEREL EKONOMİLERDE KREDİ KARTI KULLANIM DÜZEYİ: GÜMÜŞHANE İLİ ÖRNEĞİ
(2016)
Günümüzün küreselleşen piyasaları tüketicilere daha fazla ürün ve hizmet çeşidinden faydalanma imkanı sunarken tüketicilerin elde ettikleri kıt kaynakları daha etkili kullanma sıkıntısını da beraberinde getirmektedir. ...
Effective Marketing in Contemporary Globalism
(IGI Global, 2014-06)
The 21st century has brought about many changes in the economic realm due to acceleration of globalization. The competitive landscape in numerous areas must always be reinvented to account for these changes, therefore ...
Islamic marketing as a new marketing trend: an application for determining consumers’ Islamic bank selection criteria
("Business Perspectives" Banks and Bank Systems International Research Journal, 2014)
In recent years, Islamic banks have been preferred more and more by consumers. The purpose of this study is to determine consumer attitudes towards Islamic banks and to examine the criteria which affect consumers’ bank ...
Handbook of research on effective marketing in contemporary globalism
(IGI Global, 2014)
The 21st century has brought about many changes in the economic realm due to acceleration of globalization. The competitive landscape in numerous areas must always be reinvented to account for these changes, therefore ...
The measurement of distributor performance with a multi-criteria decision making method
("Business Perspectives" Innovative Marketing International Research Journal, 2013)
Performance measurement is gained importance by academicians and businesses. By measuring performance businesses can see what they achieve, quantify their effectiveness, identify opportunities for improvement and compare ...
Transcultural Marketing for Incremental and Radical Innovation
(IGI Global, 2013-11)
As technology continues to drive innovation and impact societies across multiple national boundaries and cultures, new approaches towards marketing products must be created and implemented to be successful in an era of ...
Transcultural marketing for incremental and radical innovation
(IGI Global, 2013)
As technology continues to drive innovation and impact societies across multiple national boundaries and cultures, new approaches towards marketing products must be created and implemented to be successful in an era of ...
Preface_3
(IGI Global, 2013)
[No abstract available]
Preface_2
(IGI Global, 2013)
[No abstract available]
Preface
(IGI Global, 2014)
[No abstract available]